Every crystal from a different photo
3D Kryształy sells laser-engraved crystals: statuettes in various shapes, gifts for special occasions, 3D and 2D photo crystals, key rings and pendants. Every product is made from a photo and text the customer sends. That is why most of the work went into making personalization easy.
Scope of work
We ran the project from workshops and analysis, through information architecture, UX mockups and graphic design, to the shop and the configurator. Before the launch we tested everything.
Configurator
The customer chooses the size and orientation of the crystal, uploads a photo and adds text. They can remove the background from the photo, enhance it to HD quality and choose a 3D background. They also enter the number of people or objects and, if they want, ask for a visualization to approve before the crystal is made. Every variant shows the price and availability.
Shop
The catalog can be browsed by shape and occasion and filtered by price. The customer adds extras to the crystal, such as an LED stand or a cleaning kit, and gets a discount on further crystals in the same order.
